Privacy Policy

1. Who We Are

ATF Tyre (Asian Tire Factory Limited), based in Jalandhar, Punjab, India, is a tyre‑manufacturing company specializing in off‑highway, farm, industrial, commercial tyres and butyl tubes. We design, manufacture and export tyres globally, catering to over 80 countries

2. What Information We Collect

When you interact with our website (https://atftyre.com), we may collect:

Contact & communication data: Name, email, company, phone number when submitted via contact forms.
Technical/Usage data: IP address, device/browser type, pages visited, visit duration—collected automatically for system maintenance and usage analysis.
Optional feedback or enquiry data: Product requests, specific technical or agricultural needs, etc.

3. How We Use Your Data

Primarily we use your data to:

Respond to inquiries and provide support.
Process requests—for product information, quotations, dealer contacts.
Improve site functionality and user experience.
Send optional commercial messages, with your prior consent (e.g. newsletters).

4. Cookies & Tracking Technologies

Our website uses cookies or similar tools (web beacons, scripts) for:

Essential site operations (e.g. form submission verification).
Remembering preferences like language (if applicable).
Anonymous site‑usage analytics.

You can refuse cookies via browser settings, though some features may be unavailable as a result.

5. Sharing Your Information

We may share data with:

Service providers who support our website (hosting, email management).
Affiliated ATF entities involved in enquiries or fulfilment.
Legal or compliance authorities, only when required.

We do not sell or lease personal information to third parties for marketing.

6. Data Storage & Retention

We retain personal data only as long as needed to fulfill its purpose (e.g. respond to an enquiry), or as required by legal obligations. If you subscribe to newsletters, your data is stored until you opt out.

7. How We Protect Your Data

We implement industry-standard technical and organisational security measures to protect against unauthorised access, misuse, or data loss. These are regularly reviewed and updated.

8. Your Rights

You have the right to:

Access or obtain copies of the data we hold about you.
Correct or update your data if it’s inaccurate.
Request deletion of your data.
Restrict or object to how we process your data.
Withdraw consent for marketing communications at any time.
Port your data, if required by applicable law.

Please send your request via the contact details below, and we’ll respond promptly.

9. Updates to This Policy

This policy may be updated occasionally. Any changes will be posted here with an updated “last updated” date. We encourage you to review it periodically.

10. Contact Us

For privacy-related questions or action requests, please contact:

Asian Tire Factory Limited
D‑37, Focal Point, Jalandhar – 144004, Punjab, India
Email: exports@atftyre.com
Phone: +91‑181‑5083063 / 5063064